We don't market. We entertain.
HOW SMALL BUSINESSES BENEFIT FROM CONTENT MARKETING
7 Reasons Your Business Needs a Content Strategy
1. To Get Seen
Content created strategically helps you attract new clients and increases your business' visibility.
2. To Build Trust
Credible and trustworthy content like e-books and blog posts establishes your expertise.
3. To Inform
Informational content like FAQs and infographics can answer your customers' most pressing questions.
4. To Connect
Personal stories or behind-the-scenes photos allow your customers to get to know you.
5. To Save Money
Compared to outbound strategies, content marketing provides a better bang for your buck.
6. To Generate Leads
With freebies like e-books and webinars, you will grow your email list in no time.
7. To Outsmart Google
SEO-friendly website content will rank you higher on Google and get you more clicks.
White Fern Marketing has been the most beneficial decision I made as a business owner. They have transformed my business over the past year through social platforms, content, photography, and web design.
- DAWN MOUGEL, FNPC, OWNER A NEW DAWN WELLNESS CENTER
Content Audits & Strategy
We analyze your already existing content and assess its strengths and weaknesses, or we can create a full content strategy for you.
SEO (Search Engine Optimization)
We optimize your website to rank higher on Google and increase organic search traffic.
Social Media Strategy, Content Creation & Management
We help you tell your brand story and grow an engaged audience on social media.
Facebook & Google Ads
We set up, test, and optimize your Google and social media ads to achieve optimal results with a low CPCs.
Graphic Design, Illustrations, GIFS & Animations
Our team of experienced graphic designers creates anything from corporate identities and stunning illustrations to branded GIFS and animations for your social media accounts.
Blogs, E-books & Whitepapers
We've written hundreds of articles, press releases, and social media captions for businesses across the world. Whatever it is that you need, we'll write it for you.
Photography & Videography
Whether it's headshots for your team, or product photos for your online store, we work with amazing photographers across the globe.
Fresh, Relevant, and Share-Worthy Content, Served Globally
The White Fern Marketing team is spread across four different countries and operates 100% remotely. In order to serve great content to our global pool of clients, we frequently collaborate with local partner agencies and our vast network of freelance experts.
Co-Founder, Content Strategist
I'm hopelessly fascinated by the power of content and how it can create lifelong relationships between businesses and their customers.
Co-Founder, Digital Marketing Specialist
I enjoy watching businesses, big and small, succeed online.
Graphic Designer, Social Media Manager
I believe that small things can make a big difference, so I look for them every day.
I love experimenting with colors, forms, and patterns to create beautiful things.
Illustration Artist, Motion Graphics Designer
It's important for me that my work enriches people's lives whether it's through aesthetic, entertainment, or education.
Katie Ford Thomas
I love the harmony of research and craft, and both ground my personal and client-facing projects.
Audit & Strategize
Before we begin, we analyze your already existing content and discuss what works and what doesn't. Then, we develop a tailored strategy based on your goals and audience.
Create & Publish
Our team of experts will create and publish content on your behalf. On social media, we also help with community building and management as well as engagement.
Analyze & Optimize
The most important step in any successful content strategy is the evaluation. Every month, we'll send you a report with your current numbers and a brief analysis whether we're on track to reach your goals.